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SonyLIV is an Indian over-the-top Freemium streaming platform owned by Sony Pictures Networks India . SonyLIV was introduced in 2013 as a first OTT service in india . as a streaming service it is carrying content from its local networks, including films, television series, live Sports Matches, and Original Programming, and also featuring content licensed from third-parties in India such as Lionsgate and ITV among others. Since 2020, SonyLIV has taken more of an active role as producer and distributor for both film and television series, and to that end, offers a variety of original programming content through its online library . Amid the significant growth of mobile broadband in India, Sony LIV quickly became the dominant streaming service in the country.
Sony LIV has access to 18 years of content from channels that are part of the Sony Pictures Networks India and more than 700 movies that means a total of 40,000+ hours of television show coverage in Hindi and English . Since Its launch SonyLIV Streamed Live Sports events
Anime was part of SonyLIV . Varieties of Anime original from Animax Was available on SonyLIV to stream . After shutting down a linear TV channel on 18 April 2017, Animax. was made available exclusively as a digital streaming channel in India from 7 July 2017 to May 2020.
LIV Sports was launched On 1st June 2014 By Sony Pictures Networks India (a new sports streaming service exclusively for sports properties) Liv Sports was the official mobile and Internet broadcaster for the 2014 FIFA World Cup Started On 12 June 2014. Liv Sports aired both live and video-on-demand match content with statistics and analysis . However This service integrated into SonyLIV . as for now LIV sports is part of SonyLIV .
Sony LIV First revamp (2016)
On June 2016 Sony LIV underwent a revamp for the first time. and started to stream LIVE Television channels sony network . since this revamp SonyLIV added so many shows and movies to the portfolio . on November 1st of 2018 SonyLIV and Lionsgate has entered into a multi-year content deal . As part of the deal, SonyLIV will offer an embedded Lionsgate Play with over 500 hours of premium original series . on 2019 Sony LIV started to stream LIVE channel of other networks which is includeing news channels .
Sony LIV Second revamp (2020)
On June 2020 Sony LIV underwent a revamp for the third time , and this time they start to Streaming contents from Sony Pictures Entertainment (Movies) ,Sony Television Studios , ItV and Reliance Pictures . Also SonyLIV Started to stream Its own original Movies and series . On 15 January 2021 WWE Network Launched in india through SonyLIV .
Sony Liv is the first Indian Over-the-top media service platform to produce music content for a Hollywood feature film – producing music for the Hindi version of the blockbuster titled Passengers, starring Chris Pratt and Jennifer Lawrence. The singers for the original soundtrack titled Aadat included Jubin Nautiyal, Shirley Setia, and Raftaar.
SonyLiv’s Core Library consists of 18 years of content from the Sony Pictures Networks India‘s channels includeing Sony TV, Sony SAB Sony Aath and Sony Marathi. After Sony Pictures Networks India‘s acquisition of Ten Sports Network, all TEN Sports live programs also began broadcasting on SonyLIV . Since then SonyLIV Streaming all WWE RAW, Smackdown and other WWE pay-per-view events And UFC . SonyLIV also streamed matches played by Pakistan, Australia, Sri Lanka, South Africa, West Indies and Zimbabwe and Grand Prix motorcycle racing . Sony LIV Also streamed NBA untill early 2021 .
Sony Liv features programming in the following key genres: comedy, crime, drama, horror, and action.
SonyLIV also Live streaming its own channels in its network
Early Originals (before 2020)
Sony Liv Streamed its first-ever Gujarati Original web series titled Kacho Papad Pako Papad
- Kacho Papad Pako Papad
Sony LIV 3.0 (2020 – Present)
The application underwent a revamp in its appearance in June 2020. SonyLIV Provides their original shows in 5-7 languages. (Without Hindi, SonyLIV releases originals in the other languages after 1–2 weeks from release date.)